If you have been following me for a while you would know that I am an island girl who loves carnival. One of the aspects of carnival is mas, short for masquerade this is when persons adorn themselves in glorious costumes and partake in 2 days of revelry and fun. Not only are the costumes fabulous but the makeup as well. Today we have an interview with Aziza Lake who is a part of the LIME Dynamics Mas Troupe in Antigua.
As a mas player I have never played mas with Dynamics Mas Troupe, could you tell me a little bit about Dynamics and how it all started?
LIME Dynamics Mas Troupe was conceptualized in 1975 by Errol ‘Bumpy” Nanton, Hiriam Warner, Trevor Gonsalves, Pete Skilling and Ickford Benjamin. The ‘Dynamic Five’ s inaugural presentation was ‘Treasures of the Shell Kingdom’ which received Band of the Year in Antigua’s Carnival celebrations.
The Dynamics Mas Troupe since inception has been affiliated with Cable & Wireless now operating as LIME, and they are still our title sponsor. Lime Dynamics has a rich history and is one of the oldest mas troupes in Antigua & Barbuda with thirteen Band of the Year titles.
The Rebirth, the rebirth, you guys have been creating a bit of excitement over the rebirth. Could you tell our readers a little bit about the rebirth please?
As with everything change is necessary. LIME Dynamics Mas Troupe has existed for thirty years with the intention of being around for many more years. Therefore the Band Leader saw it fitting to bring on board a young new management team.
The Rebirth team comprises of?
Erna Mae Brathwaite - Band Leader the elder stateswoman so to speak.
Aziza Lake - Creative Director in charge of the communication, conceptual and interactive design of the mas troupe.
Anele Hurst - Junior Band Leader - manages the junior section of the band, Assistant Customer Care Representative - assists with customer care, Model Recruitment - recruitment of models for launch.
Jime Hunte - Musical Director in charge of the band's musical requirements for events and on the road, also one of the DJs.
Adrian Hurst - Assistant Musical Director also assists with the band's musical requirements for events and on the road and another one of the DJ's.
Shari McEwan - Spokeswoman, Customer Care Representative & Model recruitment. The 'face' of LIME Dynamics, she ensures that customer satisfaction is held in the highest regard, as well as training & recruitment of models.
TJ Silcott - Communications Director manages the marketing of LIME Dynamics.
Steven Mullings Jr - Graphic Designer & Head of Costume production designer of all the graphics as well as in charge of costume production.
Cleofoster Harris - Stage & Road Manager/Events Co-ordinator manages the execution of events and our presentation on the road he's the 'time' guy.
Latoya WIlliams - Marketing Representative assists with the marketing.
Charlene Wetherill - Model Recruitment assists with the recruitment of models.
Alicia Keys was just made Creative Director of Blackberry. You are Creative Director of Dynamics, Creative Director is a term we keep hearing over and over in the media. Could you expand a bit more on the role of a Creative Director?
A Creative Director in my opinion is responsible for how a product is presented to the public. It's not just putting it blandly on a table, but packaging it in a way that is appealing to the public. Marketing is very important to the duties of a Creative Director. In regards to my Dynamic duties it is also about interpreting our theme. This year it's 'All That Jazz', so I ensure that what we present to the public exemplifies that theme.
For all my friends and family who keep asking me about "The New Dynamics," as the Rebirth has been dubbed. What should I tell them would be the positives in playing mas with Dynamics for 2013, what are you offering which is different?
We are improving our product and making sure customer satisfaction is our number one priority. Musically we are offering all DJ's on the road for Carnival Monday & Tuesday, efficient delivery of costumes is also very important to us. We are also having a quite a few pre events to keep revellers entertained and interacting with each other.
As someone who has never played mas with Dynamics, what would you say to me to encourage me to become a part of the Rebirth?
Become a part of the rebirth experience. You are going to definitely feel left out standing on the side of the road and watching LIME Dynamics pass by.
Where do you see the Rebirth going? Do you have a a long term plan for the direction in which you would like to guide the Dynamics Mas Troupe?
LIME Dynamics has proven that it can withstand the changes inherent in Carnival. It is still around after 38 years and the Rebirth team plans to ensure the longevity of the band. I have a long term plan as to where I would love to see LIME Dynamics but I won't reveal it as yet, lol.
How can the public contact the Dynamics Mas Troupe? (add social media/twitter etc)
Facebook - LIME Dynamics Mas Troupe
Twitter - LIMEDynamics
Instagram - limedynamics
There you have it, the Rebirth 2013.
If you are interested check out their social media links
peace and light my lovelies
xx
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